SEO

In this article, we will discuss about search engine optimization, its importance and the various techniques used in the process of Seo. In the following article we will discuss in detail on the Web site for search engines and evidence.

Search Engine Optimization is the process of improving the clarity of a web site through search engines natural / organic search results for specific keywords. The process involves the pages and pages of the improvement of the site.

Seo importance

More and more people use the Internet to search for information, products, and this is the second most popular activity to e-mail. How to Search? People use keywords in major search engines and search for relevant information. Search engines determine the content of relevant keywords and list them in the natural results. Browse visitors tend to be about 20 and the results it is important that the site ranks high for these keywords, thus increasing the opportunity for visitors coming to your website.

The highest ranking in the natural results no one can pay the search engine, as search engines crawl the site at the outset to identify relevant content and index to discuss details at a later time and complex algorithms are used to check whether this site useful and more relevant to the search. Hence the rank high in search results is very important to design a web site is optimal.

Is the most widely used search engine Photos The following are some statistics on search engines. Beginning in 2007, to global markets in search engine Yahoo and pictures were 71.6% and 11.1% respectively, and market share in the United Kingdom is 80.2% of images and 5.5% for Yahoo (courtesy: enquisite 'szwicky). This clearly points to the dominance of images between the search engines.

Optimization techniques

So far, and we read about search engine optimization, and pictures of its importance for dominance, Let us now discuss about the various techniques used to improve the web site and this can not be classified pages and pages of improvement.

On page optimization

Techniques to participate on the pages of the best,

1) marked improvement - the title tag and meta tags are the first thing Seo technical and place you in the title is an important milestone. Keyword and description of the contents of the site is to be added in meta tags.

2) Establishment site map - all linked to your pages using the site map is essential. Both search engines and visitors use the site map, and therefore does not need to be user-friendly site.

3) create file robots.txt - the most important aspect in finding robots.txt is to make sure that they are correctly. If the file containing the rules totally incorrect and therefore can block all spiders and prevent them from indexing your website.

4) the size of the page / site sure to download time - the smallest size of the Web page is easier and faster search engine to crawl your website. It is known that visitors will be annoyed if the time to take forever to download sites, it was confirmed that 75% of users will not return to sites that take longer than four seconds.

5) super-text markup language validation - to ratify the site on the Internet is extremely important to ensure that the index of search engines your web pages, Web pages load faster, to verify the broken links and make the pages accessible by users.

6) alt: - for browsers that do not show pictures at the site of the alternative is an alternative text which shows that the visitor about. Important keywords to be placed in alternative language text, but must be very careful and not over before doing so.

Page optimize

Outside page optimization techniques and building links to Web sites and present evidence.

Links buildings is the most important aspect of the Sioux. Search engines and consider the credibility of links to websites, looking for links that are relevant, and has described it as a high-level and keywords to link text. Keep it simple, search engine looking for quality, quantity and strength of ties.

When building links, at one time you have to provide evidence on the website. Proof is the best way to get one way links, and when effectively implemented, could help promote your website and the success of business on the Internet page.

Good, effective search engine marketing takes time and effort. Is a cumulative process, more time and effort to it, more power and marketing will have your own website.

Internet has become an increasingly competitive market, these companies to perform Seo to their web sites would be more useful in the number of visitors and customers can keep to the highest among their competitors.