By Zou himfr
Shanghai Volkswagen has lately perceived of a junction economic business for Volkswagen Santana Zhi jun which directed a form vehicle 0 interest rate borrowing undertakings, the heart does not shock, but furthermore sensed a rapid a brilliant eyes.
0 interest rate, presents the first effect is that this form is compelled to boost sales. This is because the emblem Santana is well-known in China, has for numerous years, China's persons are to purchase Santana as a emblem of communal rank, have the heart of it is likely influenced by the long effortlessly forgotten. Santana, thus, is a high-profile "stars", as long as the "stars" moved a little, that is a origin for anxiety will be the report, it should be said that the know-how of up to date society. Zhi jun Santana vehicle 0 interest rates should be considered as a very clear-cut celebrity of the "news", has aroused much public anxiety is of course inevitable.
Moreover, the competence of economic distributes are regularly an fiscal issue. For the same elevation of the couple funds adapted to pay for a car if the earlier one-time, and simply the latter component of the first for a car, where the remaining funds adapted to do other item first, if it is adapted to generate currency, if the efficiency high, the may receive more funds; if it is first adapted to do other valuable item, done the same and afterward to compensate the balance, it method that the same funds, the efficiency in the exercise of funds and the actual event of a diagram of appearances on modifications in access to more revenue. 0 spare-time activity rates, consumers do not deficiency to have funds for other expenditures to the consumer will be funds for other engages of time, consumers in this paddock will likely produce more "reverie."
Then, again an analysis of dissimilar districts of population will commonly Santana Zhi jun0 What would be their reaction rates.
First of all, Santana Zhi jun sequence forms in the cost between 124,800 yuan ~ 8.98, is a mid-size vehicle, household vehicle market, Chevrolet is opposite the biggest number of buyer groups. This is of course by the conclusion of China's nationwide conditions. At present, about 13% of families come to Income 10 million-year mark. Year Income 10 million, this is just to purchase a vehicle barricade, for a family of three, married man and wife duo is a force-free one year can purchase a vehicle, in agreement with the earnings can only be acquired from a mid-range of family car. Decision in agreement with the earnings grade of the characteristics of life, generally middle-class families in order that their first concern will not have to purchase a bigger financial stresses, cost-effective model. In this way, Zhi jun Santana in the middle class of China's vehicle has been taken into account.
In this premise, if it is to decrease the threshold of the buy, the most of buyers routinely has large appeal. It is furthermore well appreciated, one of three dwellings in alignment to purchase a vehicle, you tallied 10 million in money, even if inexpensive, would seem very distressed. After all, three dwellings, they accounted for 100,000 yuan in a large part of their savings, a one-time buying into of all the 100,000 yuan, it may lead to their use of capital for some of the occupation, producing in economic pressure. Therefore, do not direct out the likelihood that the family will be hovering designs to purchase cars. Volkswagen Santana economic Zhi jun conveyed out on 40% down fee, or 4.8 million in money, the remainder of the cash accessible to pay on the way, thereby raising many of middle-class families the financial bottleneck car. At the identical time, 0 interest rates, inflation in times of a financial natural environment, it appears that in perform it means that low-paid, at the identical time, buyers pay a one-year time span 6 1000 dollars per month in money and no added problem on lending rates. And 6 1000 dollars to pay if the feeling is still more tough, Volkswagen Finance Corporation 2.99% of the biennium, this three-year time span of 4.99 per hundred is much smaller than bank interest rates reduced interest rates, the monthly repayment will be less force, which China's hundreds of millions of middle class families, on the more easier. Easier, which allows the degree of heart can be substantially enhanced, which means promise customers will be substantially increased.
Secondly, in supplement to the attraction of middle-class families, there is a appeal for near-rigid groups. That is, population receive married. Chinese population regularly bind importance to wedding ceremony is unusual, dowry, dowry is unavoidable, as the fiscal crosswise, the average family car has become of great importance to whether or not a symbol of marriage. Which take into account assertion the fiscal conditions of the car to deliver natural family cars are mostly fiscal, Zhi jun Santana a higher charge gains, at the same time, taking into account assertion the public and the reputation of many years of accumulation of Santana, as well as spare-time activity rates this 0 "temptation", consider that there are many novel families will "ask", "try" the.
Furthermore, along with the development of modern society, whether a car has become a symbol of social status. In the hearts of ordinary people, a car means a person with better economic conditions. In the business world, is likely to take into account the benefits brought about by economic conditions of people will be more concern in the community. Work, communication, business, life, love and marriage will even have a subtle change for this purpose. Into the community will soon be just the youth, because of income restrictions, affordable, occupy less cash option will be more attractive. Because of this, the Shanghai Volkswagen joint public launch of the financial advantage of 0 interest rates have been demonstrated.
Therefore, it will likely contact the old brand of "star" points to write a tiny news, the river will ripple Chunshui, so that the social heart. And it is, it is just sitting there, and later all cardiac action.
